Hidden Costs of Building an E-Commerce Site

Sometime the money you think you’ll be spending on your site is more than you think. Read this article and find out why.

April 28, 2003 | Tags: | Leave a Comment 

Web Application Development

In web application development many issues are relevant enought to make a project live or die so a good reference Guide to Success in Web Development (and a new category web development) is always welcome and should be read and kept close for those moments when you are stuck in some project phase not knowing what to do next. The article includes links to very useful specification and project planning templates in the Planning for a Successful Web Development Project section.
Also read: The Payoff of Planning Persuasive Architecture

April 27, 2003 | | Leave a Comment 

Online Customer Care - Your Options

This guide to online customer care is a very useful. Covering some of the online options it explains several different types of customer care options: Website Instructions, Frequently Asked Questions, Discussion Boards, eMail Support, Telephone Support and Product Tracking.
I certainly agree with the conclusion: “Satisfying and helping the customer before and after the sale will attract new customers to your Website, and keep them coming back for more. Give the customer what they want, and they will return the favour!“

April 27, 2003 | Tags: | Leave a Comment 

Battle of the blog builders

Blogger.com is going to face some heavy competition. The creators of movabletype (one of the most well known web-based publishing systems) are going to launch a new system that will compete with blogger.com. Named TypePad this new software tool will have some of the famous features avaliable for webloggers like blogrolls (lists of links) and photo albuns. For more information check sixapart (the company behind movabletype).

April 24, 2003 | Tags: | Leave a Comment 

Marty Neumeier: Brand Expert

This an excellent interview with Marty Neumeier, president of a firm specializing in brand collaboration. Author of Critique, the ?magazine of graphic design thinking?. In this conversation he explains Brand Gap and how his experience in publishing had an impact in his current career as a brand consultant. Neumeier has an interesting background in teology and fine arts and that, he says, as helped him get a better way of explaning things.
Also read: At the same site of the above interview you read an interview with John Lecter (author of Train of Thoughts ? Designing the Effective Web Experience)

April 24, 2003 | Tags: | Leave a Comment 

The 10 Commandments of Viral Marketing

The 10 Commandments of Viral Marketing is a magazine-style guide to viral-marketing success. Reading the article I came across two viral-marketing repositories www.viralbank.com and www.chinwag.com.

April 24, 2003 | Tags: | Leave a Comment 

10 things you really should know about E-Commerce

Reading “10 things you really should know about E-Commerce” I thought that this was a very good guide. Simple but very efective. It gives some simple explanations why some e-commerce sites just don’t work. If only half of e-commerce site owners read this…

April 23, 2003 | Tags: | Leave a Comment 

In-Site Search Experiences

If you go to Amazon and use their in-site search engine you will much probably find the desired product. Even if you mispelled it! If the product doesn’t exist similar ones will be provided. It’s called intellegent search technology and it allows your site to retain your customers even if they make a mistake. This is a very good article explaning how to do just that. Simple usability rule: User errors should be avoided and in case they occur fast recovery should be provided.

April 23, 2003 | | Leave a Comment 

Trust by Design and Web Credibility

this article gives some views on the way people trust each other and how that can be maped into online trust. In e-commerce this is a number one priority. If people don’t trust your site how can they give their credit card number without being worried? As I usually say Build trust and the rest will come.

Update:
Also read this article How Do People Evaluate a Web Site’s Credibility? Results from a Large Study with very interesting research results.

April 23, 2003 | Tags: | Leave a Comment 

Groundwork for Project Success

If are going to manage a project please read groundwork for project success from Janice Crotty Fraser. Giving several tips on project management Janice describes the reasons why projects can go wrong and offers solutions to start good and end better.

In the end, designers who demonstrate that their products are effective for both the customer and the business are more likely to have credibility with management.

Also read:
top ten mistakes of web management

April 16, 2003 | Tags: | Leave a Comment 

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