The fun theory
There is lots of creativity in this video series from a Volkswagen campaign. All based on the idea that people change their behaviour when you make things more fun to use.
The deepest bin in the world:
3D Projections
Video projections on buildings have been getting incredible better. This short video shows the amount of effects that is possible to do on these kind of setups.
(via Laurent)
Supporting a Cause
Make sure your turn on the audio while watching the video.
The video could obviously also be named “we love them too”.
Update: This video is also an interesting take on the same subject. (tks @karlus)





